No, this isn't a contradictory message. Rather, it's a straightforward way to let your younger donors know that a deferred gift annuity could be both a gift and a savvy retirement strategy, all in one! This brochure shows donors one of the best advantages of a deferred gift annuity: it boosts their retirement income. It also encourages them to give now, since starting early produces the greatest benefits.
This message is sure to put a new spin on charitable giving, especially for younger donors not familiar with how a deferred gift annuity works.
How the copy is structured:
βLike the rest of us, you are counting on a healthy retirement account that will support you financially in your retirement years. But here's another retirement strategy.β
- Give now
- Increase your retirement income later
- Dependable retirement income for life