Home Sweet Home

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This title will get your donor's attention.

What does not moving out of their house have to do with making a charitable gift? The article answers that question, and more, by explaining how a retained life estate gift works, and how it enables donors to gift real estate in a way that benefits both themselves and your nonprofit.

How the copy is structured:

  • Introduction
  • β€œYour house is your most significant asset.”
  • How a Retained Life Estate works
  • Deeding your home
  • Getting an appraisal
  • Maintenance of the home

SKU: 3066

Availability: In stock



Primary Topic

  • Bequests
  • Real Estate
  • Retained Life Estate

Marketing Use

  • Marketing Starter Series

Suggested Format

  • Brochure / E-Brochure
  • Newsletter Copy
  • Article / Column

No. of Words

  • 470

Suggested Headline

  • Home Sweet Home